Amazon is quietly coming after dollar stores -- and it's a brilliant move (AMZN)

Amazon.com Amazon has a new area on its website for "$10 and under" items that come with free shipping. The merchandise is offered by third parties, and the section is full of kitschy items. This is usually the domain of dollar and off-price discount stores, which have been thriving in recent years. Amazon is famous for its low prices, but not even it could compete with dollar and discount stores. Anew section on the websiteattempts to change that by curating and displaying items that cost $10 o...